There are certain voices, that really make you listen and, if you aren’t already comfortably seated, simply knock you off your feet. That is what you can expect when you into your ears for the first time. Be warned: you will want more.
Loi, that is Leonie (20) from Mannheim, Germany. She already attracted attention last year with her first single I FOLLOW which was the soundtrack to the German MovieSaga "Ostwind" and later the official track for the German McDonald's winter campaign.The single by now has reached well over ten million streams. Whilst Loi was focused on building her career in her home-country Germany, she has quietly attracted a massive global fanbase too. Fans from the U.S. to Italy as well asLatin America and Japan love her unique voice and care-free personality. Loi now has over 500,000 followers on TikTok, over 120,000 fans on Instagram and with over170,000 followers on YouTube, one of the most successful German newcomer channels.
Her The Weeknd piano cover of "Blinding Lights" has achieved well over 50 million streams to date and is on the verge of going gold in Brazil.
The video has been clicked over 14 million times and on TikTok there are well over 2 million creations and over five million views of her soulful acoustic version.
GOLD, her latest single, now surprises with an unusually fast tempo for a typical Loi track, delivering that instant feel-good mood.
GOLD is about that one person who makes you feel just a little bit better, a relationship that is "worth it`s weight in gold".